Recently there has been a rise in the use of social media, both for business and leisure purposes. Social media plays a very important role of being able to communicate to people from all over the world almost instantly, however it is highly important to manage your digital footprint and to manage the security and privacy
With over 38 million people now using social media, the rise of its use as a marketing tool has been staggering. Raising brand awareness and gaining customers through social media was once an easy win, however with such a crowded marketplace many of the channels have made free social traction increasingly difficult.
Social media has exploded over the last 10 years or so. No longer are we using Friends Reunited, Myspace or Bebo though. Instead, the super heavyweights have moved into this space and millions are actively on Facebook, Twitter, LinkedIn and others.
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