Artificial Intelligence vs Humans: Who Wins in Customer Support?

If you’re familiar with Siri, Amazon’s Echo, or any similar type of software, then you’ll recognise how technology has revolutionised today’s society, forming an essential part of human progress.

5 amazing benefits of choosing a bespoke CRM system for your business

A customer relationship management system (CRM) is a series of software and data applications, which have been designed to compile information on your customers from your company’s various communication channels. This includes your website and social media accounts to your telephone networks and direct mail marketing strategies.